Overview

Innovation: From Creativity to Entrepreneurship Specialization

Course Overview

Innovation is not only about generating ideas — it is about transforming ideas into practical solutions that create value. Organizations increasingly seek employees who can think creatively and contribute to new initiatives, improvements, and opportunities.

This two-day program guides participants through the journey from creativity to practical innovation and entrepreneurial thinking. It focuses on identifying opportunities, developing ideas, evaluating feasibility, and implementing solutions.

Participants will learn structured approaches to innovation that can be applied within organizational contexts.

Learning Objectives

• Understand the difference between creativity and innovation
  
• Generate practical ideas for improvement and growth
  
• Apply structured innovation processes
  
• Evaluate ideas for feasibility and impact
  
• Develop problem-solving skills
  
• Identify opportunities within existing operations
  
• Support entrepreneurial thinking within organizations
  
• Collaborate effectively on innovation initiatives
  
• Reduce risks associated with new ideas
  
• Contribute to continuous improvement and value creation

Course Outline

Module 1: Creativity & Opportunity Identification

• Ideation techniques
• Problem-solving tools
• Opportunity mapping

Module 2: Innovation Frameworks

• Design thinking basics
• Lean startup principles
• Rapid prototyping

Module 3: Entrepreneurial Mindset

• Risk assessment
• Market validation
• Business model thinking

Module 4: Presenting Innovation Ideas

• Pitching skills
• Storytelling for business
• Innovation action plan