Overview

Persuasive Communication (Arabic) – 2 Days

 Course Overview

Effective communication is not only about delivering information but about influencing understanding, building agreement, and motivating action. In professional environments, the ability to communicate persuasively is essential for collaboration, problem-solving, and leadership effectiveness.

This two-day program, delivered in Arabic, equips participants with practical techniques to present ideas convincingly, handle objections constructively, and communicate with confidence. The course focuses on structuring messages, understanding audience needs, and using both verbal and non-verbal communication effectively.

Participants will learn how to influence decisions ethically while maintaining positive relationships and professional credibility.

Learning Outcomes

• Structure messages clearly to present ideas in a convincing and logical manner
• Adapt communication style to different audiences to increase acceptance and understanding
• Use tone, body language, and language effectively to strengthen persuasive impact
• Handle objections and resistance professionally while maintaining constructive dialogue
• Build credibility and trust to influence decisions without relying on authority

Course Outline

Module 1: Foundations of Persuasive Communication

• Communication styles and influence psychology
• Understanding audience needs
• Verbal and non-verbal persuasion

Module 2: Structuring Persuasive Messages

• Logical argument building
• Storytelling techniques
• Emotional vs. rational appeals

Module 3: Influencing in Professional Settings

• Persuasion in meetings and presentations
• Negotiation basics
• Managing resistance

Module 4: Active Listening & Impactful Dialogue

• Asking powerful questions
• Building trust and credibility
• Adapting communication styles

Module 5: Practice & Feedback

• Role-play scenarios
• Peer feedback sessions
• Personal action planning